Jaguar XJ Electric in 2011

With deliveries for the new 2010 Jaguar XJ set to start shortly, prices for the new luxo-cat have been released. They start at $72,500 (including destination) for the base normally aspirated 5.0-liter XJ and go up from there.

In the realm of luxury barges, a “basic” car can hardly be considered basic. But what Jaguar calls a base XJ undercuts all of its competition. Audi’s (current) A8 starts roughly $2000 higher and is the closest in price to the Jag. BMW’s short wheelbase V-8 powered 750i starts at $83,000 (including destination) and Mercedes-Benz doesn’t even offer a short wheel-base S-Class in the States. A similarly powered long-wheelbase S-Class will set you back just over $92,000.


Although the new XJ is priced significantly less than most of its competition, it includes all of the amenities usually found on über-sedans. The standard XJ comes with 16-way power heated and cooled front seats, dual-zone climate control, a 600-watt premium sound system, navigation, an adaptive suspension, and even a panoramic glass roof. And of course the interior simply oozes British luxury.